Optimalisasi UMKM Kuliner Melalui Digitalisasi Pembayaran Dengan QRIS

Abstract

This community service research aimed to promote the digitalization of payment systems among Micro, Small, and Medium Enterprises (MSMEs) through the implementation of the Quick Response Code Indonesian Standard (QRIS), with the objective of improving business efficiency and competitiveness. The study employed a participatory approach through direct assistance, encompassing the stages of observation, socialization, education, implementation, and evaluation. The findings demonstrated a significant improvement in the knowledge and practical competencies of both MSME owners and consumers in utilizing QRIS as a cashless payment method. The implementation of QRIS was found to enhance transaction efficiency by accelerating payment processing, reducing reliance on cash-based transactions, and facilitating the gradual digital transformation of MSMEs. Furthermore, the adoption of QRIS strengthened the competitiveness of MSMEs in the digital economy while fostering a more practical, secure, and modern transaction ecosystem for the wider community. These findings highlight the strategic role of digital payment adoption in supporting financial inclusion and accelerating the digital transformation of the MSME sector.